Business Brand Management

Definition of Business Brand Management Hierarchical Category as it relates to Business, Business Economics

Business Brand Management is a strategic field in business economics focused on creating, maintaining, and improving a brand's value and reputation in the market. It encompasses the planning and execution of policies, practices, and initiatives aimed at shaping the perception of a business brand in the eyes of customers, competitors, and stakeholders. This involves careful analysis of the business environment and implementation of strategies that align the brand with the business' vision, mission, and objectives.

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Child Hierarchical Categories