Marketing and Advertising
The category "Marketing and Advertising" refers to the wide-ranging field that encompasses the various strategies, tactics, and techniques employed by businesses to promote their products or services, enhance their brand image, and engage with their target audience. It involves creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. This category also includes business services related to marketing and advertising such as market research, public relations, media planning, and sales strategies. In a broader context, it is a critical component of the overall business sector, contributing to the economic growth and development.